VP Timing

The Obama campaign sent out an invitation for email addresses and text numbers last week. You know the one, letting us simpletons be notified directly from the campaign when a VP candidate is picked and announced. It is a great way of connecting directly with tech savvy supporters. More importantly it is a great way of harvesting contact information for future announcements and attempts to motivate supporters.

I have already received the first follow up contact requesting zip code info. This way they will be better able to fine tune the messaging. All a very smart and exciting way of organizing I must admit.

We have all been trying to read the tea leaves as to who will be named. Bayh, Kaine, Clark....? My personal preference in the field is Clark. great article compaing and contrasting Clark and McCain. However, as each day goes by it seems less likely to me. I do believe the Russo - Georgia incident definitely raised his stock.

It is impressive considering an announcement will be made within a week that there has not been any significant leaks.

Regarding the timing of the announcement I have been having as much fun attempting to discern this as who the actual candidate will be. We will not see an announcement on a Friday as that would just bury the story. My thought is it has to be during the week to get a couple of good news cycles out of the announcement. Monday seems like a bad day as the news will be catching up from the weekend news including all the Olympic results. Leaving Tuesday or Wednesday. This would result in a two or three days of coverage with a slight let up for the conclusion of the Olympics next weekend as they extinguish the flame and then convention will reignite the excitement.

Now for full disclosure I came up with this hypothesis last Sunday and suspected it would have been last Wednesday.